Callr Product Information

Callr is an API-based voice, SMS, and email communications platform that you can integrate into your product to capture data, analyze conversations with AI, and push insights into your CRM. The platform is engineered for high scale (2.5 million calls daily across 300+ clients) and global reach (served in 220+ countries), with a focus on turning conversations into actionable data and enabling seamless, low-code development of custom communications flows.


Key Capabilities

  • Inbound and outbound voice, SMS, and email interactions
  • Call tracking and analytics
  • AI-powered conversation intelligence that analyzes all voice and message interactions
  • Seamless API-based integration for embedding notifications, IVR flows, and communications into your app
  • Low-code, serverless solution for rapid experimentation and deployment
  • Transcripts, summaries, and CRM enrichment to derive actionable insights
  • White-label options and global number procurement (including premium, vanity, and toll-free numbers) for scalable communications

How It Works

  1. Integrate Callr’s API into your product to capture voice and message conversations.
  2. Configure custom flows (notifications, IVR, and messaging touchpoints) using a low-code, serverless environment.
  3. Use AI to analyze conversations, generate transcripts and summaries, extract insights (sentiment, intent, satisfaction), and automatically enrich your CRM.
  4. Access analytics and data to inform marketing, product, and sales decisions.

Use Cases

  • Customer experience: automate engagement, qualification, and follow-ups based on conversation data
  • Data intelligence: transform conversations into marketing and product insights
  • Marketplaces: connect buyers and sellers via integrated communications
  • Sales enablement: improve offline interactions and track performance
  • Agencies: leverage white-label communications for client solutions

How It Works in Detail

  • Build and deploy flows that trigger SMS, voice, and email touchpoints.
  • Analyze conversations with AI to gain insights such as sentiment, intent, and satisfaction.
  • Enrich CRM data automatically with conversation context and summaries.
  • Utilize global coverage and encrypted communications to ensure reliability and security.

Safety and Compliance Considerations

  • Ensure compliance with local regulations for voice and messaging data in all operating regions.
  • Implement consent and privacy controls when collecting and processing user data.

Core Features

  • API-based integration for voice, SMS, and email
  • Inbound and outbound communication capture with tracking and analytics
  • AI-powered conversation intelligence for transcripts, summaries, sentiment, and intent
  • Low-code, serverless platform for building custom flows and notifications
  • CRM enrichment and data capture to fuel downstream processes
  • Global telecommunications coverage with access to premium and vanity numbers
  • White-label options for agencies and large-scale deployments
  • Scalable, secure architecture with encrypted communications