Canvs AI
Open siteResearch & Data Analysis
Introduction
AI text analysis platform for consumer insights
Canvs AI Product Information
Canvs AI: Text Analysis Platform for Consumer Insights and CX
Canvs AI is a text analysis platform designed to help brands turn unstructured feedback into deep, actionable insights that drive product innovation and customer loyalty. It combines advanced AI-powered analytics with a human-centered approach to surface emotions, themes, and hidden drivers across multiple data sources.
What it does
- Processes open-ended questions, reviews, transcripts, social chatter, and other unstructured feedback to reveal what customers truly think and feel.
- Identifies emotions and themes, quantifies insights, and links them to business actions.
- Supports multiple use cases across Customer Experience (CX), product development, content optimization, brand health, and employee engagement.
- Delivers fast, high-trust insights built on transparent AI that can be verified and traced back to source data.
Key Use Cases
- VoC Analysis: Uncover what truly matters to customers by analyzing open-ended feedback across surveys, reviews, and interactions.
- Product & Service Innovation: Understand needs, preferences, and trends to inform development and enhancements.
- Content Development & Optimization: Test creative assets, refine messaging, and align content with audience sentiment.
- Brand Health & Equity: Monitor brand perception and identify areas for improvement.
- Employee Engagement: Quantify sentiment and engagement drivers within workforce feedback.
How It Works
- Ingest unstructured text from sources such as surveys, transcripts, reviews, forums, and social media.
- Use AI to extract emotions, themes, drivers, and actionable insights across sources.
- Combine qualitative with quantitative data to craft evidence-backed narratives and recommendations.
- Deliver insights in a human-friendly format with fast, shareable storytelling for stakeholders.
The Canvs Difference
- Efficiency: Save hours and unlock deeper insights by surfacing the most impactful signals from large volumes of text.
- Empathy: Go beyond surface sentiment to understand underlying emotions that drive decisions and behavior.
- Better Stories: Get clear, actionable recommendations and storytelling support directly from your data.
- Trust & Transparency: High-trust AI designed to be verifiable and aligned with your data, preserving your organization’s credibility.
Core Capabilities
- Open-ended text analysis across surveys, reviews, transcripts, forums, and social sources
- Emotion and sentiment quantification beyond positive/negative/neutral
- Theme extraction and driving factors identification
- Voice of Customer (VoC) analysis across multiple data sources
- Product and service innovation insights to inform roadmap
- Content testing and optimization support for creatives and messaging
- Brand health and equity monitoring with trend detection
- Employee engagement sentiment analysis and insights
- Asa: AI-powered sidekick for faster, deeper insights and storytelling
- High-trust AI with transparency for auditability and validation
- Research collaboration features to share insights with stakeholders
How Canvs AI Helps Your Team
- Accelerates insight discovery from unstructured feedback.
- Enables evidence-based decisions with explainable AI outputs.
- Integrates with existing data sources and feeds for a holistic view.
- Provides ready-to-share insights and recommendations to guide actions.
Learn More
- Learn about Asa, the AI-powered sidekick for faster insights.
- Explore case studies and use cases across industries.
- Schedule a demo to see Canvs AI in action.
Safety and Best Practices
- Use Canvs AI to inform decisions and improve customer experience, while adhering to data privacy and consent requirements.
- Validate AI-generated findings with domain experts and source data when necessary.