Delve AI Persona-Based Marketing Platform is an AI-powered solution that automatically generates data-driven buyer, competitor, and employee personas and translates them into actionable growth recommendations. It supports a wide range of persona types (E-commerce, B2B, Agencies, Social, Competitor, Employee) and integrates with major marketing and analytics systems to streamline persona-based strategy across channels.
How it works
- Use the AI Persona Generator to create high-quality personas automatically (buyer, competitor, employee, etc.).
- Leverage the AI Marketing Advisor to transform insights into growth ideas for all major channels.
- Build and compare shopper segments for ecommerce, track B2B buyers, and craft agency-ready personas for clients.
- Connect data sources and integrations (HubSpot, Salesforce, Shopify, Google Analytics, and more) to keep personas aligned with real data.
Use Cases
- Create data-driven Customer, Digital Twin of the Customer (DToC), Social, Competitor, and Employee personas.
- Generate tailored marketing recommendations across email, social, search, ads, content, and landing pages.
- Optimize omnichannel campaigns by understanding who to target and what messages to use.
- Agency workflows: develop client personas and provide insights that drive results.
Products & Solutions
- AI Persona Generator: Create buyer, competitor, and employee personas automatically.
- AI Marketing Advisor: Actionable marketing ideas across all major channels.
- Digital Twin of the Customer (DToC): Simulate behaviors to optimize journeys.
- E-commerce Personas: Compare shopper segments (repeat buyers, high-value vs low-value buyers).
- B2B Personas: Identify and target desirable organizational segments and generate leads.
- Personas for Agencies: Develop client personas to drive successful campaigns.
Data Sources & Integrations
- Supported data sources and integrations include HubSpot, Salesforce, Stripe, Shopify, Klaviyo, CSV, Google Analytics, Search Console, Tag Manager, Similarweb, and more.
Getting Started
- Get AI-powered personas and marketing ideas to transform customer insights into tailored growth recommendations.
- Book a demo or start a free toolset to explore templates and workflows.
Why Delve AI
Delve AI helps marketers reduce customer acquisition cost by grounding strategies in data-driven personas rather than anecdotal observations. Its integration-friendly platform supports diverse industries—from ecommerce to B2B and agencies—helping teams build precise targeting and relevant messaging at scale.
Core Features
- AI Persona Generator: automatic creation of buyer, competitor, and employee personas
- AI Marketing Advisor: cross-channel growth recommendations
- Digital Twin of the Customer (DToC): simulate customer behavior for journey optimization
- Ecommerce Personas: analyze and segment shoppers for targeted campaigns
- B2B Personas: define organizational buyers and generate leads
- Personas for Agencies: client-focused persona development
- Integrations with major platforms (HubSpot, Salesforce, Shopify, Google Analytics, etc.)
- Multi-language and multi-market support
- Data-driven insights to reduce cost of acquisition and improve targeting