Delve AI Product Information

Delve AI Persona-Based Marketing Platform is an AI-powered solution that automatically generates data-driven buyer, competitor, and employee personas and translates them into actionable growth recommendations. It supports a wide range of persona types (E-commerce, B2B, Agencies, Social, Competitor, Employee) and integrates with major marketing and analytics systems to streamline persona-based strategy across channels.


How it works

  1. Use the AI Persona Generator to create high-quality personas automatically (buyer, competitor, employee, etc.).
  2. Leverage the AI Marketing Advisor to transform insights into growth ideas for all major channels.
  3. Build and compare shopper segments for ecommerce, track B2B buyers, and craft agency-ready personas for clients.
  4. Connect data sources and integrations (HubSpot, Salesforce, Shopify, Google Analytics, and more) to keep personas aligned with real data.

Use Cases

  • Create data-driven Customer, Digital Twin of the Customer (DToC), Social, Competitor, and Employee personas.
  • Generate tailored marketing recommendations across email, social, search, ads, content, and landing pages.
  • Optimize omnichannel campaigns by understanding who to target and what messages to use.
  • Agency workflows: develop client personas and provide insights that drive results.

Products & Solutions

  • AI Persona Generator: Create buyer, competitor, and employee personas automatically.
  • AI Marketing Advisor: Actionable marketing ideas across all major channels.
  • Digital Twin of the Customer (DToC): Simulate behaviors to optimize journeys.
  • E-commerce Personas: Compare shopper segments (repeat buyers, high-value vs low-value buyers).
  • B2B Personas: Identify and target desirable organizational segments and generate leads.
  • Personas for Agencies: Develop client personas to drive successful campaigns.

Data Sources & Integrations

  • Supported data sources and integrations include HubSpot, Salesforce, Stripe, Shopify, Klaviyo, CSV, Google Analytics, Search Console, Tag Manager, Similarweb, and more.

Getting Started

  • Get AI-powered personas and marketing ideas to transform customer insights into tailored growth recommendations.
  • Book a demo or start a free toolset to explore templates and workflows.

Why Delve AI

Delve AI helps marketers reduce customer acquisition cost by grounding strategies in data-driven personas rather than anecdotal observations. Its integration-friendly platform supports diverse industries—from ecommerce to B2B and agencies—helping teams build precise targeting and relevant messaging at scale.

Core Features

  • AI Persona Generator: automatic creation of buyer, competitor, and employee personas
  • AI Marketing Advisor: cross-channel growth recommendations
  • Digital Twin of the Customer (DToC): simulate customer behavior for journey optimization
  • Ecommerce Personas: analyze and segment shoppers for targeted campaigns
  • B2B Personas: define organizational buyers and generate leads
  • Personas for Agencies: client-focused persona development
  • Integrations with major platforms (HubSpot, Salesforce, Shopify, Google Analytics, etc.)
  • Multi-language and multi-market support
  • Data-driven insights to reduce cost of acquisition and improve targeting