Flame Analytics
Open siteResearch & Data Analysis
Introduction
Data intelligence for physical spaces
Flame Analytics Product Information
Flame Analytics – Intelligent Analytics For Physical Spaces is an analytics platform that combines video data and a broad range of sensor inputs with AI to optimize decision-making and venue performance in physical spaces such as shopping centers, public venues, retail stores, and hotels. It helps operators measure traffic, understand customer behavior, and connect with visitors to drive loyalty and profitability.
Overview
- Provides data-driven insights to validate management decisions, improve customer experience, and increase profitability.
- Integrates with existing CCTV cameras and other data sources (people counters, WiFi, Bluetooth) to deliver a unified sensor-driven view while prioritizing privacy.
- Applicable across multiple verticals: Shopping Malls, Public Venues, Retail, Hospitality.
Core Capabilities
- Measure venue performance: Traffic counts, conversion funnels, zone-level insights, and staff planning.
- Understand customer behavior: Analyze customer journeys, movements, and interactions across touchpoints to enhance experience and loyalty.
- Connect with visitors: Collect contact details and run personalized marketing campaigns based on location, interests, gender, age, or behavior.
- HyperSensor integration: Seamless fusion of CCTV, people counters, WiFi, Bluetooth for unified sensing.
- Privacy-first approach: Designed to monitor without compromising visitor privacy.
Use Cases by Segment
- Shopping Malls: Optimize tenant mix, improve visitor experience, and increase profitability.
- Public Venues: Enhance venue performance and customer satisfaction.
- Retail: Improve store performance with actionable insights.
- Hospitality: Attract new customers and boost loyalty.
How It Works
- Connect your existing CCTV cameras and other data sources (people counters, WiFi, Bluetooth).
- FLAME processes video and sensor data to measure traffic, track customer journeys, and identify hotspots.
- Use insights to optimize operations, marketing, and engagement strategies; target visitors with personalized campaigns.
- Leverage dashboards and reports to monitor performance across venues and touchpoints.
Safety and Privacy Considerations
- Central tenet is privacy: data collected from sensors is used to analyze behavior and optimize experiences without exposing or misusing personal information.
- Integration is designed to be non-intrusive and compliant with common privacy standards.
Resources & Community
- Whitepapers, case studies, interviews, tips, webinars, and corporate updates related to retail analytics and smart spaces.
- Access to product traffic, customer journey, connect, and hypersensor resources to learn best practices.
Core Features
- Traffic measurement across venues and touchpoints (passers-by, visits, zones) with conversion funnel benchmarking
- Customer journey analysis to understand behaviors and optimize experiences
- Visitor connect: collect contact information and execute personalized campaigns
- HyperSensor integration: unify CCTV, people counters, WiFi, and Bluetooth data
- Multi-vertical applicability: malls, public venues, retail, and hospitality
- Privacy-conscious data processing with no unnecessary data storage
- Scalable dashboards and reports for performance monitoring across locations
- Marketing optimization through location-based and behavior-based targeting
- Expert resources (whitepapers, case studies, webinars) for ongoing learning
How to Engage
- Request a demo to see Flame analytics in action.
- Schedule a consultation to explore how Flame can validate management decisions and boost customer experience across your venues.
Note: This description reflects Flame Analytics’ positioning as of the provided content and emphasizes its data-driven approach to optimizing physical spaces while prioritizing privacy.