Hex Product Information

Hex: Magic data workspace for AI-powered data analysis

Hex is an AI-powered collaborative data workspace designed to bring everyone together to explore, model, analyze, and visualize data end-to-end. It combines notebooks, AI-assisted analysis, interactive apps, and a rich data app builder in one platform, with native integrations to popular data warehouses and ecosystems. The goal is to enable fast, scalable, no-code/low-code data exploration for both technical and non-technical users, while providing robust governance and security for teams.


How Hex helps teams

  • Analyze, model, and explore data in a single collaborative workspace
  • No/low-code data exploration with powerful AI-assisted capabilities
  • Build and share interactive visualizations, dashboards, and data apps
  • Integrate with existing data stacks through out-of-the-box connectors and APIs
  • Collaborate with peers on notebooks, dashboards, and projects

How to Use Hex

  1. Connect your data: Link Hex to your data warehouse or data lake (e.g., Snowflake, BigQuery, Redshift, Trino, Databricks, etc.).
  2. Explore with Notebooks: Use SQL, Python, R, pivots, and spreadsheets inside a notebook-based canvas to explore data. Generate queries, write code, create visualizations, fix issues, and start analyses with natural prompts via Magic AI.
  3. Leverage Magic AI: Use AI-assisted prompts to generate queries, write code, or create visualizations without leaving the platform.
  4. Collaborate: Share work, collect feedback, review diffs, and reuse components across projects.
  5. Publish & Share: Turn insights into interactive reports, data apps, and dashboards with a drag-and-drop app builder.

Core Capabilities

  • End-to-end data workspace: notebooks, AI tools, collaboration, and app builder in one place
  • SQL, Python, R, pivots, spreadsheets, and charts unified in a modular canvas
  • Magic AI for code generation, query building, visualization, and debugging from prompts
  • Notebooks for exploratory data analysis and rapid experimentation
  • App Builder for interactive data apps and dashboards
  • Collaboration features to share work, solicit feedback, and build from reusable components
  • Out-of-the-box connections to major warehouses and databases; secure, scalable data connections
  • Deep integration with dbt for data modeling and metadata enrichment
  • Python support via Snowpark/Spark integration and remote execution (when available)
  • Code export/import to Git repositories for auditability and versioning
  • Enterprise-grade security and flexible deployment options (SOC2, HIPAA, etc.)
  • Rich templates and pre-built templates for common data tasks (clustering, time series, NLP, dashboards, etc.)

Notable Features (Overview)

  • Notebooks: Analyze, model, and explore with a familiar, notebook-based canvas
  • Magic AI: Generate queries, write code, fix bugs, and kickstart analyses from prompts
  • Collaboration: Real-time collaboration, feedback loops, and diff reviews
  • App Builder: Build and share interactive data apps without heavy coding
  • Integrations: Built-in connections to data warehouses and lakehouses; APIs for custom integrations
  • Security: Enterprise-grade security and flexible deployment models including single-tenant and private cloud
  • Templates: Pre-built templates for data science, exploratory analysis, dashboards, NLP, and more

Use Cases

  • Exploratory analysis and rapid data discovery
  • Data science projects and operational analytics
  • Self-serve analytics for business stakeholders
  • Collaborative data product development and data apps

Getting Started

  • Connect to your data warehouse
  • Create a new project/notebook
  • Use Magic AI to accelerate queries and visualizations
  • Build dashboards or data apps and share with your team

Safety and Governance

  • Secure data connections and access controls
  • Versioning and audit trails via Git integration
  • Compliance-friendly deployment options for enterprise customers

Related Terms and Concepts

  • Data exploration, data science, and operational analytics within a single workspace
  • No-code/low-code data analysis with AI assistance
  • Data modeling with dbt integration
  • Data visualization and interactive data apps

Example Workflows

  • Quick query generation: Prompt Magic AI to generate a SQL query for a time-series KPI, refine in notebook, and visualize results in a dashboard.
  • Data modeling: Use dbt integration to enrich schemas, then profile data with built-in templates and create a KPI dashboard.
  • Collaborative analysis: Share notebooks and dashboards with teammates, review changes, and publish a data app for stakeholders.

Quick Reference (What Hex Offers)

  • Notebooks for data exploration and modeling
  • Magic AI for prompt-driven analysis
  • Collaboration and diff reviews
  • App Builder for interactive dashboards
  • Pre-built templates for common analytics tasks
  • Rich integrations with data warehouses, dbt, and other tools
  • Enterprise security and deployment options

Where to Learn More

  • Product docs, templates, and guides
  • Community resources and customer stories
  • Changelog and release notes for new features

Key Benefits

  • Unified, end-to-end data workspace that accelerates insight generation
  • Accessible to both data professionals and stakeholders through AI-assisted workflows
  • Scalable, secure, and governance-friendly for teams of all sizes

Taggable Feature Areas

  • Notebooks-based exploration
  • Magic AI assistance
  • Collaboration and versioning
  • App Builder for data apps
  • Data warehouse integrations
  • dbt integration
  • Security and deployment options
  • Templates for common analytics tasks