Houseware

Houseware is an AI-powered product analytics platform designed to help product teams build better products by delivering actionable insights directly from your data warehouse. It emphasizes ease of integration, rapid setup, and a robust, warehouse-native approach to product metrics, entities, and user journeys.

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How Houseware works

1. Connect to your data warehouse or existing data stack to access out-of-the-box metrics and entities.
2. Build rich dashboards and define user segments and cohorts using 30+ predefined blocks and templates to unlock full product insights.
3. Collaborate across teams to send personalized campaigns, internal alerts, and notifications without coding. Houseware aims to be your product analytics copilot, guiding decisions with context and data across the customer journey.

Key Value Propositions

• Warehouse-native product analytics with semantic layer integration to define metrics and entities once and reuse across your organization.
• Easy onboarding with up-to-date metrics, ready-to-use templates, and drag-and-drop dashboard building.
• Strong collaboration features enabling cross-team sharing of insights and activation signals.
• Extensive integrations (150+ out-of-the-box) to connect data sources and tools, including extensions like Chrome, Slack, and more.
• Migration support to move from legacy tools (e.g., Mixpanel, Amplitude) with in-house experts.

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How to Use Houseware

1. Connect your data warehouse and/or SaaS tools to enable automatic metric derivation and entity definitions.
2. Create dashboards and segments using 30+ predefined blocks/templates to reveal revenue, activation, retention, and growth metrics.
3. Collaborate with teammates by distributing insights, alerts, and personalized recommendations without coding.

Core Capabilities

• 150+ standard metrics tailored for B2B SaaS and product analytics
• Semantic layer for universal metric definitions across the organization
• Rich customer profiles built from data across multiple tools
• In-warehouse computation and low-code data application builder
• Chrome extension, Slack app, and other lightweight integrations for accessibility

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Use Cases

• Activation rate improvement and feature adoption tracking
• Cohort analysis and churn forecasting
• Cross-functional collaboration for product-led growth strategies
• Migration and onboarding assistance for teams transitioning from other analytics platforms

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Safety and Compliance

• Designed for internal product and growth teams to inform decisions; ensure compliant use of data and user privacy as per your organization’s policies.

Core Features

• Warehouse-native product analytics with semantic layer integration
• Connect to your data warehouse and 150+ integrations
• Build dashboards and cohorts with 30+ blocks/templates
• Collaboration across teams with alerts and notifications
• Easy migration support from Mixpanel/Amplitude
• Notation: Chrome Extension and Slack app for quick access
• Data-rich, context-enhanced product insights for faster decision-making