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PerceptInsight Product Information

Percept Insight is an AI-powered real-time analytics and engagement platform designed to help teams build better products by generating ad-hoc insights, understanding user journeys, and driving engagement across channels. It combines analytics, dashboards, cohorts, funnels, and engagement tools in a single, all-in-one product experience. The platform emphasizes fast, affordable insights with no tier limits, allowing users to pay for what they use.


Overview

  • Real-time analytics to measure user behavior, engagement, and marketing effectiveness.
  • All-in-one solution with insights, dashboards, funnels, cohorts, and engagement capabilities.
  • No feature tiers or hard limits on plans; pricing is usage-based.
  • Focus on product performance, user navigation patterns, and conversion optimization.
  • Strong emphasis on engagement channels (WhatsApp, push notifications, SMS, emails) to retain and re-engage users.

Key Use Cases

  • Analyze user journeys and identify navigation patterns.
  • Build and share dashboards across teams.
  • Create campaigns based on user cohorts and actions.
  • Measure funnels and drop-offs to optimize conversions.
  • Segment customers by behavior, demographics, or location for personalized marketing.
  • Retain and re-engage users through multi-channel engagement.
  • Monitor product/page performance and identify emerging trends.

How It Works

  1. Ingest events and define metrics across products and pages.
  2. Visualize data with dashboards, funnels, and cohorts.
  3. Leverage the engage module to reach users in real time via WhatsApp, push notifications, SMS, and emails.
  4. Use segmentation and personalization to tailor campaigns and promotions.

Features

  • Real-time analytics with dashboards, funnels, and cohorts
  • Engagement module for real-time user outreach across multiple channels
  • No-tier, usage-based pricing with no limits on events or plans
  • Customer segmentation by behavior, demographics, or location
  • Product and page performance analytics
  • Navigation pattern and path analysis for user journeys
  • Campaign creation based on cohorts and actions
  • Multi-channel broadcasting (WhatsApp, push, SMS, email)
  • Easy collaboration with multiple teams and shared reports
  • Customizable reports and dashboards for stakeholders

Pricing & Plans

  • Simple, transparent pricing based on usage with no feature tiers.
  • Starts at low cost and scales with usage; custom invoicing available for Enterprise.
  • No predefined limits on teams or reports; unlimited collaboration within the platform.

Safety & Compliance

  • Real-time analytics with careful handling of user data; best practices for privacy and governance should be followed in accordance with enterprise policies.

What Clients Say

  • Praised as a comprehensive analytics and engagement suite that helps measure real-time usage and inform product decisions.

Core Benefits

  • Faster time-to-insight with ad-hoc analytics.
  • Unified platform to analyze, act, and engage users.
  • Flexible collaboration and no friction around plan limits.
  • Actionable insights driving higher engagement and conversions.