Polar Product Information

Polar Analytics is a commerce analytics platform designed for Shopify and DTC brands to unify data from 45+ sources, build custom dashboards, and optimize marketing and merchandising with first-party attribution and server-side tracking. It emphasizes a no-code, plug-and-play experience to centralize data, analyze performance, and automate reporting to drive profit-driven decisions across acquisition, retention, and merchandising efforts.


How it works

  1. Sync all your data from 45+ sources (Shopify, Amazon, POS, ad platforms, Klaviyo, etc.) into a single workspace.
  2. Analyze with pre-built dashboards and custom metrics to slice and dice data for insights on CAC, ROAS, retention, LTV, product performance, and more.
  3. Activate data by enriching ad platforms (CAPI, Klaviyo Flows Enricher) and enabling first-party attribution to improve targeting and measurement.
  4. Automate reporting with customizable dashboards and automated reports, eliminating manual CSV exports.

Polar also offers an AI assistant (Ask Polar) for on-demand custom reports, and a dedicated Creative Studio for reporting on ad performance and profitability.


Use cases

  • Consolidate eCommerce data without code to see what drives sales and profitability.
  • Optimize customer acquisition with blended CAC, ROAS, and advanced attribution.
  • Increase retention and LTV with retention analytics and repeat-order insights.
  • Improve merchandising with product analytics and insights across Shopify stores.
  • Uncover winning ad creatives with automated creative reporting.

Features

  • 1-click integrations and 45+ data sources
  • First-party attribution with server-side tracking (CAPI) and integration with Klaviyo flows
  • Conversion API (CAPI) Enhancer to boost ROAS
  • AI assistant (Ask Polar) for customized reports
  • Custom dashboards and reporting with no engineering required
  • Pre-built analytics dashboards for acquisition, merchandising, retention, and profitability
  • Creative Studio for ad reporting and insights
  • Klaviyo Flows Enricher to reclaim revenue from missed abandons
  • Automatic reporting and alerting for goal tracking and threshold changes
  • Solutions tailored for Ecommerce & DTC, Omnichannel brands, enterprises, and agencies

Core Value Propositions

  • Centralize data from multiple sources to eliminate data silos
  • Precise first-party attribution to better measure marketing impact
  • Actionable insights to reduce CAC, increase ROAS, and boost retention
  • No-code setup and scalable dashboards for teams of all sizes

Safety and Compliance

  • Emphasizes first-party data usage and server-side tracking to improve privacy controls and data accuracy for marketing decisions.

Core Features Summary

  • 45+ data sources and 1-click integrations
  • First-party attribution with server-side tracking (CAPI)
  • Conversion API Enhancer and Klaviyo Flows Enricher
  • Ask Polar AI assistant for automated reports
  • Custom dashboards and automated reporting
  • Creative Studio for ad reporting and profitability insights
  • Retention, LTV, and product analytics for Shopify
  • Enterprise-friendly scalability and templates