Respell Product Information

Respell — Run Your Business with Agentic AI Workflows

Respell is an AI workflow platform designed to automate agentic tasks across sales, marketing, product, support, recruiting, operations, and more. It enables no-code creation of AI-powered spells (workflows) that integrate with your data and popular apps, delivering automated research, outreach, analysis, and execution. Note: Respell is now part of Salesforce Agentforce and the original Respell platform is no longer active.


How it works

  1. Create: Build spells with a no-code builder by defining steps, conditions, and actions.
  2. Integrate: Connect to your favorite apps and data sources (e.g., Gmail, Notion, Slack, Airtable, Salesforce, and more).
  3. Automate: Deploy spells to run automatically, on-demand, or on a schedule, across teams and workflows.

Respell centrally manages AI-powered automation with enterprise-grade security, and supports human-in-the-loop when needed.


Core Features

  • All-in-one AI workflow platform to automate complex agentic tasks
  • Drag-and-drop, no-code spell builder for defining steps, conditions, and actions
  • Access to multiple AI models and agents from leading providers, plus open-source options
  • Data integration with hundreds of apps and data sources
  • AI-powered content generation, research, and decision support
  • API access and webhook-style triggers for event-driven automation
  • Human-in-the-loop capabilities to supervise and intervene when necessary
  • Enterprise security: SOC II compliance, data protection, and governance features
  • Bulk and batch operations: Run large-scale workflows across teams
  • Cross-team collaboration with granular permissions

Use Cases by Area

  • Sales: Lead generation and scoring, outbound outreach, email personalization using CRM data, daily pipeline summaries, and rapid research.
  • Marketing: Content brainstorming and generation, market maps, SEO tag creation, and campaign asset creation.
  • Product: Synthesis of user feedback, requirement analysis, and automation of product workflows.
  • Support: Ticket and task updates, customer discovery synthesis, and automated response drafting.
  • Recruiting: Resume screening, candidate communications, and hiring pipeline summaries.
  • Operations: Streamlined workflows, bulk data processing, and automated communications at key steps.

How to Use Respell

  • Create spells with the intuitive builder.
  • Integrate your data and tools to form a cohesive automation ecosystem.
  • Deploy spells to run automatically, on demand, or on a schedule.
  • Monitor, iterate, and scale AI-driven workflows across your organization.

Safety and Compliance

  • Enterprise-grade security with SOC II and governance features.
  • Data protection and compliance considerations aligned with enterprise needs.

Note

Respell is now part of Salesforce Agentforce. The standalone Respell platform is not active, but the concept of AI-powered, agentic workflows continues within the integrated ecosystem.