Scale Insights™

Scale Insights is an advanced automation platform designed to scale and optimize Amazon PPC campaigns. It is built by experienced Amazon FBA sellers with over $200M in revenue, offering precise, rule-based automation and deep insights to maximize profits, reduce wasted spend, and expand traffic and organic sales. The platform emphasizes granular control, multi-rule workflows, and transparent algorithmic decision-making, enabling users to craft complex strategies across SP (Sponsored Products), SB (Sponsored Brands), and SD (Sponsored Display) campaigns. It also provides flexible pricing plans based on automated ASINs and supports multiple Amazon marketplaces.

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How to Use Scale Insights

1. Sign up for a 30-day free trial (no credit card required).
2. Connect your Amazon Seller accounts and configure your campaigns (SP, SB, SD).
3. Create or customize automation rules using templates or build bespoke workflows with 11 algorithms and 200+ parameters.
4. Start automations and review upcoming changes before they execute; view step-by-step calculations and audit automation changes to optimize performance.
5. Monitor performance metrics, adjust templates, and scale automation across thousands of campaigns as needed.

Key Concepts

• Automation Rules: Stack multiple rules to shape traffic, bids, budgets, and keyword management.
• Algorithms: 11 core algorithms that drive decisions across bidding, budgeting, negative keywords, placements, dayparting, and more.
• Automated ASINs: Pay for automation on a per-ASIN basis across marketplaces; scale plans based on the number of automated ASINs.
• Transparency: Preview and audit upcoming changes; view calculations and change logs for operational efficiency.
• Templates & Customization: Use built-in templates or tailor strategies to fit specific goals and campaigns.

How It Works

• Define rule-based automation for your SP, SB, and SD campaigns.
• The system analyzes historical performance (ACOS, impressions, conversions, clicks, spend) to apply bid adjustments, budget allocations, and keyword management.
• Automations run continuously to expand traffic, optimize spend, and maximize organic sales, while allowing you to pause, tweak, or remove rules as needed.

Safety and Considerations

• Results depend on product listing quality, conversion rate, market competition, and external factors.
• Free trial provides full feature access but automates PPC for only 1 product in 1 country during the trial.
• Pricing and automated ASINs charges apply based on plan selection and number of ASINs automated.

Pricing and Plans

• Plans are based on the number of automated ASINs (e.g., Scale 5, Scale 10, Scale 20, Scale 35, Scale 50, Scale 75, Scale 100) with monthly and annual options.
• The 1% Plan charges 1% of ad spend for unlimited automated ASINs in scope, with regional differentiation across marketplaces.
• All plans include: Algorithms, Actions, Ads Insights, Mass Campaigns, and Sales Analytics with every plan.
• Free trial available: 30 days, with full feature access but automation limited to 1 product in 1 country during trial.

Supported Markets

• United States, Canada, Mexico, United Kingdom, Germany, France, Italy, Spain, Netherlands, Japan, Singapore, and Australia.

Customer Feedback (Representative Voices)

• Users praise intuitive UI, high flexibility with rule stacking, and strong ROI improvements.
• Clients highlight Lego-like customization for complex PPC strategies and scalability.

Core Features

• 11 algorithms with 200+ parameters for granular PPC automation
• Stackable rules to craft complex automation workflows
• Per-ASIN automation pricing; scalable across multiple marketplaces
• Full visibility into algorithmic decisions and change history
• Templates and customizable strategies for SP, SB, and SD campaigns
• Views into Ads Insights, Mass Campaigns, and Sales analytics with every plan
• Dayparting, placement controls, and negative keyword management
• Budget and bid management tied to performance signals
• Preview of upcoming changes before execution
• Support for scaling to thousands of campaigns with templates across existing SP/SB/SD ads

How It Helps You Grow

• Turn actionable insights into scalable, sustainable profits.
• Turn manual PPC labor into automated workflows that run 24/7.
• Reduce wasted spend by quickly highlighting underperforming keywords and campaigns.
• Expand traffic and improve organic rankings through optimized paid strategies.

What’s Inside the Platform

• 30-day free trial with full feature access (limited automation for 1 product in 1 country during trial)
• Transparent algorithm calculations and audit trails
• Pricing plans based on Automated ASINs; scalable as you grow
• Comprehensive support for multiple Amazon marketplaces

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Summary

Scale Insights is a comprehensive, automation-first PPC solution for Amazon sellers who want precise control, deep insights, and scalable optimization across multiple campaigns and marketplaces. It combines advanced rule-based automation with transparent, auditable algorithms to help maximize ROAS while reducing manual workload.

Quick Start

• Start free trial
• Connect accounts
• Implement rules and templates
• Monitor results and iterate