SMSGenius Product Information

SMSGenius | Turn SMS into Profits is an SMS marketing platform designed to maximize ROI by enabling real-time tracking, audience segmentation, personalized messaging, and scalable batch delivery. It targets affiliate marketing, lead generation, and scale-focused SMS campaigns. The tool emphasizes data-driven decisions, live performance insights, and seamless integration with multiple gateways to optimize clicks, conversions, and revenue.


How it works

  1. Connect your preferred SMS gateway (or have SMSGenius connect one for you within 24 hours).
  2. Craft personalized SMS messages with dynamic content and run A/B tests to identify top performers.
  3. Build complex, real-time audience segments to target precisely who you want, with dynamic updates as behavior changes.
  4. Deliver messages in strategic batches, monitor real-time performance, and pause/adjust campaigns to maximize results.
  5. Use additional tools like URL shorteners, domain rotation, and lead-generation variables to boost deliverability and personalization.

Real-time capabilities

  • Track clicks, conversions, and micro-conversions with per-contact visibility via Postback URLs.
  • Real-time audience segmentation with automatic updates based on demographics, behavior, and campaign interactions.
  • Live performance metrics (CTR, CVR, etc.) to optimize on the fly.

Integrations and deliverability

  • Quick gateway integration to connect to 100% of gateways with expert help.
  • URL shortening with unique, per-recipient ClickIDs to improve deliverability and tracking.
  • Bulk short domains and rotation to bypass spam filters and maintain high deliverability.

Automation and testing

  • A/B testing and dynamic content to optimize messaging.
  • Autopilot-like controls to enforce performance thresholds (ROI, CTR, CVR).
  • Scheduled sendouts and batch delivery for scalable campaigns.

Lead generation and personalization

  • Variables in links and messages (e.g., {firstname}, {city}, {email}) to personalize at scale.
  • Landing page action tracking to measure user engagement and optimize campaigns.

Pricing and plans

Starter, Professional, and Enterprise plans with a free 14-day trial. Tiers include varying levels of SMS API requests, gateway connections, and support.


Safety and compliance

  • Ensure campaigns comply with local regulations and opt-out requests.
  • Use dynamic content and segmentation responsibly to respect user preferences.

Use cases

  • Affiliate marketing campaigns with high-ROI tracking.
  • Lead generation and nurturing via personalized SMS journeys.
  • Real-time analytics-driven SMS marketing at scale.

Core Features

  • Real-time click, conversion, and micro-conversion tracking with per-contact visibility
  • Rich audience segmentation with automatic, real-time updates
  • A/B testing and dynamic content personalization
  • Batch delivery with real-time performance monitoring and on-the-fly adjustments
  • Autopilot mode to enforce performance thresholds (ROI, CTR, CVR)
  • URL shortener with unique ClickIDs and per-recipient links
  • Bulk domain purchasing and rotation to improve deliverability
  • Variables in links/messages for personalized experiences
  • Landing page action tracking and audience retargeting
  • Webhook-based status updates from gateways
  • Emoji support, scheduled sends, and opt-out management
  • Transparent pricing with scalable plans and a free 14-day trial