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SocialHub.AI Product Information

Socialhub.AI Home is an AI-native Marketing Cloud that integrates CRM, CDP, and Marketing Automation on a cloud-native, AI-powered platform. It enables omni-channel consumer operation by connecting data and channels through a unified customer profile (One ID) and advanced AI capabilities to automate conversations, personalized content, and marketing execution across multiple touchpoints.

Overview

  • Platform combines CRM, CDP, and MA with cloud-native architecture for elasticity and reliability.
  • Omni-channel data integration across channels such as AI Call, WhatsApp, EDM (email), Line, social and e-commerce platforms.
  • Real-time customer profiling with 360° member insights and dynamic customer labeling.
  • Web3 NFT-based membership and data-driven marketing automation features.

Key Capabilities

  • AI-native automation across channels: AI Call, WhatsApp, EDM, Line, and other messaging channels.
  • Personalization at scale: AI-generated content, personalized messages, and tailored shopping guidance.
  • Marketing automation: Drag-and-drop marketing canvas, rule-based or AI-assisted campaigns, and multi-channel orchestration.
  • Customer data and privacy: Localized data integration, GDPR-compliant, and SOC 2 compliant data security.
  • Membership and loyalty: Global, multi-brand loyalty program support with cross-border operations.
  • Analytics and optimization: AI Copilot for data analysis and decision optimization.
  • Content creation: AI Creator for rapid generation of marketing materials.
  • Operational automation: RPA to automate routine tasks; Helpdesk to improve service efficiency.
  • Commerce integration: Connections to major platforms (Shopee, Lazada, Shopify, etc.) for shopping experiences and data exchange.

How it works

  1. Integrate localized systems to collect data across omni-channel touchpoints and form a unified customer profile (One ID).
  2. Apply AI-driven analytics and Copilot guidance to generate personalized content and optimize marketing rules.
  3. Orchestrate messages and campaigns across channels (WhatsApp, EDM, Line, AI Call, etc.) with a centralized MA canvas.
  4. Leverage loyalty programs and NFT-linked memberships to enhance engagement and retention.

Security and Compliance

  • Emphasizes data security with independent assurance and compliance with GDPR and other regional standards.
  • Cross-border data handling and compliant data storage/processing practices.

Target Use Cases

  • Multi-regional brands seeking unified data-driven loyalty and personalized marketing.
  • Brands requiring scalable, cloud-native CRM/CDP/MA integration.
  • Businesses needing AI-assisted content creation, customer conversations, and automated operations.

Core Features

  • Cloud-native CRM/CDP/MA in a single platform
  • Omni-channel data integration and 360° customer profiles (One ID)
  • AI Copilot for data analysis and decision optimization
  • AI-driven content creation and personalized messaging
  • AI-powered customer conversations across AI Call, WhatsApp, EDM, Line, and more
  • Multi-brand loyalty programs with cross-border support
  • Data security and GDPR/SOC 2 compliance
  • RPA for automating repetitive tasks
  • Helpdesk to enhance customer service efficiency and satisfaction
  • NFT-based membership integration with Web3
  • API access and integrations with major e-commerce and social channels

How to Use Socialhub.AI

  • Sign up and connect your channels (WhatsApp, EDM, Line, etc.) and data sources.
  • Define your One ID and create customer segments with AI-enhanced labeling.
  • Build marketing canvases and campaigns, leveraging AI Copilot for optimization.
  • Launch personalized messages across channels and monitor results in real time.

Safety and Compliance Considerations

  • Ensure compliance with data privacy laws and obtain proper consents for messaging and data usage.
  • Use AI-generated content responsibly and avoid misleading or deceptive campaigns.