Socialhub.AI Home is an AI-native Marketing Cloud that integrates CRM, CDP, and Marketing Automation on a cloud-native, AI-powered platform. It enables omni-channel consumer operation by connecting data and channels through a unified customer profile (One ID) and advanced AI capabilities to automate conversations, personalized content, and marketing execution across multiple touchpoints.
Overview
- Platform combines CRM, CDP, and MA with cloud-native architecture for elasticity and reliability.
- Omni-channel data integration across channels such as AI Call, WhatsApp, EDM (email), Line, social and e-commerce platforms.
- Real-time customer profiling with 360° member insights and dynamic customer labeling.
- Web3 NFT-based membership and data-driven marketing automation features.
Key Capabilities
- AI-native automation across channels: AI Call, WhatsApp, EDM, Line, and other messaging channels.
- Personalization at scale: AI-generated content, personalized messages, and tailored shopping guidance.
- Marketing automation: Drag-and-drop marketing canvas, rule-based or AI-assisted campaigns, and multi-channel orchestration.
- Customer data and privacy: Localized data integration, GDPR-compliant, and SOC 2 compliant data security.
- Membership and loyalty: Global, multi-brand loyalty program support with cross-border operations.
- Analytics and optimization: AI Copilot for data analysis and decision optimization.
- Content creation: AI Creator for rapid generation of marketing materials.
- Operational automation: RPA to automate routine tasks; Helpdesk to improve service efficiency.
- Commerce integration: Connections to major platforms (Shopee, Lazada, Shopify, etc.) for shopping experiences and data exchange.
How it works
- Integrate localized systems to collect data across omni-channel touchpoints and form a unified customer profile (One ID).
- Apply AI-driven analytics and Copilot guidance to generate personalized content and optimize marketing rules.
- Orchestrate messages and campaigns across channels (WhatsApp, EDM, Line, AI Call, etc.) with a centralized MA canvas.
- Leverage loyalty programs and NFT-linked memberships to enhance engagement and retention.
Security and Compliance
- Emphasizes data security with independent assurance and compliance with GDPR and other regional standards.
- Cross-border data handling and compliant data storage/processing practices.
Target Use Cases
- Multi-regional brands seeking unified data-driven loyalty and personalized marketing.
- Brands requiring scalable, cloud-native CRM/CDP/MA integration.
- Businesses needing AI-assisted content creation, customer conversations, and automated operations.
Core Features
- Cloud-native CRM/CDP/MA in a single platform
- Omni-channel data integration and 360° customer profiles (One ID)
- AI Copilot for data analysis and decision optimization
- AI-driven content creation and personalized messaging
- AI-powered customer conversations across AI Call, WhatsApp, EDM, Line, and more
- Multi-brand loyalty programs with cross-border support
- Data security and GDPR/SOC 2 compliance
- RPA for automating repetitive tasks
- Helpdesk to enhance customer service efficiency and satisfaction
- NFT-based membership integration with Web3
- API access and integrations with major e-commerce and social channels
How to Use Socialhub.AI
- Sign up and connect your channels (WhatsApp, EDM, Line, etc.) and data sources.
- Define your One ID and create customer segments with AI-enhanced labeling.
- Build marketing canvases and campaigns, leveraging AI Copilot for optimization.
- Launch personalized messages across channels and monitor results in real time.
Safety and Compliance Considerations
- Ensure compliance with data privacy laws and obtain proper consents for messaging and data usage.
- Use AI-generated content responsibly and avoid misleading or deceptive campaigns.