Structurely

Structurely — AI Calling, Texting & Appointment Setting is an AI-powered sales automation tool designed to convert leads into closed deals by automating calls, texts, emails, and appointment setting. The platform integrates with your CRM to automatically generate and route qualified appointments from various lead sources, including old, rehashed, new (off hours), and uncontacted leads. It emphasizes higher response rates, lower sales overhead, and scalable lead engagement through human-like AI interactions, live transfers, and multichannel follow-ups.

How It Works

1. Connect Structurely to your CRM and lead sources.
2. AI handles calls, texts, and emails to qualify leads and book appointments.
3. Qualified leads are routed to the appropriate sales rep via live transfers or calendar integrations (Google, Outlook, Calendly, HubSpot, etc.).
4. Ongoing follow-ups with drip campaigns and two-way texting keep leads engaged over time.

Why Structurely

• Automates repetitive outreach to focus human effort on high-value opportunities.
• Improves appointment scheduling efficiency and increases qualified connections.
• Reduces sales overhead while expanding lead volume and coverage.
• Uses local numbers to boost trust and answer rates for inbound/outbound calls.

Key Capabilities

• AI-Powered Calling: Human-like calls that qualify leads and update your CRM in real time.
• AI-Powered Texting: Drip campaigns, two-way conversations, and bulk texting with CRM logging.
• AI Email: Automated email outreach integrated with follow-ups.
• AI Appointment Setting: Automatically schedule or transfer qualified appointments to your sales team.
• Live Transfers: Real-time connections to qualified leads with local numbers.
• CRM Integrations: Seamless integration with Google, Outlook, Calendly, HubSpot, and more.
• Lead Routing: Route leads to the right representative based on predefined criteria.
• Script Customization: Pre-built scripts with options for AI coordination and human handoff.
• Activity & Reporting: Real-time notifications, task creation, and CRM activity logging.
• 50% Lower Sales Overhead: Automate CRM and sales resources at scale.
• 17% More Qualified Leads: AI-driven filtering and qualification to prioritize high-quality prospects.
• 31% Higher Answer Rate: Local numbers and persistent follow-up improve engagement.

How It Works in Practice

• Import or connect your CRM data; the AI identifies lead types (Old, Rehashed, New Off Hours, Uncontacted).
• AI engages via calls, texts, and emails, asking qualifying questions and recording responses in the CRM.
• When a lead is ready, AI books an appointment or transfers to a live representative with context from the conversation.
• Calendars and integrations automatically reflect new appointments and updates.

Safety and Compliance

• Designed for outbound sales and lead follow-up; ensure compliant outreach practices and opt-in where required by law.

Core Features

• AI Calling, Texting, and Email to qualify and nurture leads
• Automatic appointment setting and live transfers
• CRM integration for seamless data sync and lead routing
• Local phone numbers to improve answer rates
• Drip campaigns and long-term follow-up (12+ months)
• Real-time notifications and CRM activity logging
• Script customization and AI coordination
• Lead routing to the right representative
• Pre-built templates and templates for various use cases