Vibe Scan | Sentiment Analysis for Brands

Vibe Scan is a sentiment analysis platform designed to help brands understand how they are perceived online. It leverages AI (including ChatGPT) to track, analyze, and report sentiment across discussions, reviews, and mentions, providing a centralized dashboard to monitor brand health, compare with competitors, and gain actionable insights.

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Key Capabilities

• Searchable sentiment: Analyze mentions and classify sentiment (positive, neutral, negative).
• Discussion tracking: View weekly discussion trends and how changes impact user experience.
• Sentiment score: A derived sentiment score indicating potential customer impression.
• Important discussions: Filter and search for the most relevant conversations affecting your brand.
• Personal AI assistant: An AI helper to interpret data and surface insights.
• Competitive benchmarking: Track competitor sentiment and compare to your brand.
• Notifications: Receive alerts when the weekly scan runs or when shifts in sentiment occur.
• Recent vs. ongoing discussions: Distinguish between recent conversations and ongoing discussions.
• Central dashboard: All discussions and sentiment data aggregated in one place for quick access.

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How It Works

1. The platform crawls and aggregates online discussions and mentions about your brand.
2. Natural language processing analyzes sentiment and contextual factors to categorize discussions as Positive, Neutral, or Negative.
3. A sentiment score is computed to summarize brand impression and track over time.
4. The Personal AI Assistant helps interpret data, surface important discussions, and suggest actions.
5. You can filter, search, and view discussions by timeframe (Recent vs. Other) and compare against competitors.
6. Alerts notify you of notable sentiment changes or weekly scans.

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Use Cases

• Brand health monitoring across social media, forums, and review sites.
• Competitive benchmarking to see how you stack up against rivals.
• Identifying hot topics and sentiment drivers to inform marketing and product decisions.
• Quick access to important discussions that matter for reputation management.

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Safety and Privacy

• Vibe Scan analyzes publicly available discussions and provides summarized insights. Always ensure compliance with platform terms of service and applicable privacy laws when using sentiment data.

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Core Features

• Central dashboard consolidating brand discussions and sentiment data
• Searchable sentiment with Positive, Neutral, Negative classifications
• Weekly discussion breakdowns with impact tracking on user experience
• Sentiment score indicating overall brand impression
• Important discussions overview with filtering and search
• Personal AI assistant for data interpretation and actionable insights
• Competitive sentiment benchmarking to compare with rivals
• Recent vs. ongoing discussion views
• Automated weekly scans with notification alerts
• Accessibility across channels to monitor mentions in one place