Vidyard - Video Tools for Virtual Sales and Marketing Teams

Vidyard – Video Tools for Virtual Sales and Marketing Teams is a comprehensive AI-powered video platform designed to help sales and marketing teams engage, convert, and measure impact through personalized video messages, scalable video creation, hosting, and seamless integrations. It enables users to record and send personalized video messages, manage a centralized video library, generate AI-powered videos at scale with avatars, and automate outreach while tracking engagement across the GTM stack.

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How Vidyard Helps Your Team

• Record personal videos to reach more customers
• Host and organize all business videos in one central location
• AI-powered outreach at scale with AI Avatars and AI Script Generator
• Integrations with major tools (LinkedIn, Salesloft, Salesforce, Gong, and more) to enrich CRM data and streamline workflows
• Templates and resources to accelerate selling, prospecting, and marketing storytelling
• Insights and analytics to measure video performance and viewer engagement

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Features Overview

• Video Messages: Send personalized video messages to build trust and break through crowded inboxes; detailed engagement analytics.
• Video Hosting: Centralized hosting for upload, publishing, tracking, and organizing all team videos with real-time view insights.
• Video Sales Agent (AI Avatars): Equip reps with AI avatars to engage buyers with the right message at the right time and automate repetitive outreach.
• AI Avatars Product Tour: Guided tours to create your own AI-powered videos and avatars.
• AI Script Generator: Generate video scripts to streamline messaging and ensure consistent storytelling.
• Prospector: AI-powered sales outreach at scale to expand reach and efficiency.
• Integrations: Seamless connections with LinkedIn, Salesloft, Salesforce, Gong, and other GTM tools to enrich data and automate workflows.
• Templates and Resources: Access free sales templates, AI resources, and best-practice playbooks.
• Video Messages Analytics: Real-time insights into who’s watching and how they engage with videos.
• Video in Business Insights: Benchmark data and case studies to optimize video strategies.
• Accessibility and Compliance: Maintain consistent messaging and compliance across sales conversations.

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Use Cases

• Prospecting and Intros: Stand out and improve response rates.
• Sales: Generate more pipeline and close more deals.
• Sales Support: Enable your team with scalable video workflows.
• Marketing: Host video content and convert viewers into leads.
• Corporate Communications: Deliver internal communications with impact.

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Why Teams Choose Vidyard

• Increases reply rates, meetings booked, and closed deals through personalized video at scale.
• Builds authentic, human connections at every touchpoint.
• Centralizes video assets and data to drive revenue impact.

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How It Works

• Create or upload videos, AI-generated avatars, or AI-scripted videos.
• Share videos via email, LinkedIn, or integrated platforms.
• Use engagement analytics to trigger follow-ups and automate personalized outreach.

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Safety and Compliance Considerations

• Use videos responsibly and in compliance with company policies and data privacy regulations; ensure consent for personalized messaging where required.

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Core Features Summary

• No sign-up barrier for basic video messaging and sharing (existing enterprise signup required for full features).
• AI Avatars and AI Script Generator for scalable, personalized outreach.
• Centralized video hosting with real-time engagement analytics.
• Rich integrations with major GTM tools to streamline workflows and enhance CRM data.
• Prospector for scalable sales outreach and AI-powered messaging templates.
• Templates, playbooks, and resources to accelerate selling and marketing initiatives.