Numeno - Personalization Without Data is an API-driven personalization platform that enables you to tailor user experiences across e-commerce, content platforms, games, EdTech, FinTech, and marketing — all without requiring historical data. By leveraging large language models and natural-language descriptions of in-app activities, Numeno builds dynamic user models and delivers real-time, personalized content, recommendations, and experiences. The system emphasizes ease of integration (dead-simple API), real-time adaptability, and privacy by design (no data required, no heavy data retraining).
Key Capabilities
- Real-time Personalization: Tailor product recommendations, content feeds, gameplay challenges, educational paths, financial guidance, and marketing messages based on live user interactions.
- Data-Light by Design: Personalization without the need to collect, store, or retrain on large datasets.
- Natural-Language APIs: Use natural-language descriptions of user actions to generate and refine personalization models on the fly.
- Platform-Wide Personalization: Apply consistent personalization across multiple domains (E-commerce, Content, Games, EdTech, FinTech, Marketing).
- Quick Start API: Simple endpoint set to describe user signals and request personalized outputs without heavy setup.
- Signals from Everything: Capture signals not just from users, but from various product components (Users, Items, Articles, Screens, Groups).
- Transparency: Access insights about how personalizations are constructed and refined by the system, enabling cross-team collaboration.
How It Works
- Send natural-language descriptions of in-app activities to Numeno.
- Numeno creates evolving models of your system based on those signals.
- Request personalization for any part of your experience (UI changes, recommendations, content surfacing, etc.).
- Numeno tailors outputs per user in real time, without relying on pre-existing historical data.
Use Cases
- E-commerce: Real-time product recommendations and personalized promotions without requiring prior purchase history.
- Content Platforms: Personalized feeds and content recommendations aligned with engagement and preferences.
- Games: Dynamic difficulty, personalized challenges, and adaptive in-game elements.
- EdTech: Individualized learning paths, customized assessments, and personalized study aids.
- FinTech: Real-time, personalized financial guidance and budgeting tools.
- Marketing: Real-time, behavior-driven campaign personalization to improve engagement and conversions.
How to Use Numeno (high-level)
- Describe user actions with natural language (e.g., a user liked a post, viewed a product, or completed a lesson).
- Call Numeno to personalize a part of your experience for the active user or a group of users.
- Retrieve a list of personalized recommendations, content, or UI adjustments to apply in your app.
Safety and Privacy
- Designed for privacy by default since it does not require storing or retraining on user data.
- Suitable for scenarios where data collection is restricted or sensitive; ensure compliance with applicable laws and user consent for data usage where required.
Core Features
- Data-light personalization: No historical data required; real-time personalization from live signals
- End-to-end API: Dead-simple to integrate; natural-language signals to model personalization
- Cross-domain personalization: E-commerce, content, games, EdTech, FinTech, and marketing
- Real-time adaptability: Personalizations update as user behavior evolves
- Signal-rich modeling: Leverage signals from Users, Items, Articles, Screens, and Groups
- Transparency & collaboration: Insight into how personalizations are created and refined by the system
- Easy onboarding: Quick start for developers to start personalizing without heavy ML retraining