Atrium

Atrium by Potential Energy Labs is an AI-powered sales management platform designed to coach and hold sales teams accountable. It provides AI-driven insights to identify which teams and individual reps are meeting activity and quality benchmarks necessary to move more pipeline down the funnel. The solution centers on a standardized playbook to deliver consistent results across AE, SDR, and CS managers.

How it works

• The AI analyzes team activities and pipeline metrics to surface actionable guidance for managers.
• It functions as an AI-powered manager assistant, helping align the organization to a single, repeatable playbook.
• Goals include improving activity levels, pipeline creation, pipeline velocity, and pipeline hygiene.
• Users can sign in via Google or Microsoft, or start with a free account and request a demo.

Key Use Cases

• Monitor overall team performance and evolving coaching needs.
• Identify gaps in activity and pipeline velocity to target coaching efforts.
• Standardize sales processes across AEs, SDRs, and CS managers.

Safety and Legal Considerations

• This is a business productivity tool focused on analytics and coaching; ensure data privacy and compliance with internal policies when using monitoring features.

Core Features

• AI-powered coaching and accountability for the entire sales organization
• AI-driven insights to identify quantity and quality of work needed to advance pipeline
• Standardized playbook to align managers and reps around best practices
• Activity tracking and coaching prompts to optimize team performance
• Monitoring and analysis of: Activity levels, Pipeline Creation, Pipeline Velocity, and Pipeline Hygiene
• Easy onboarding with free access and quick sign-up options
• Sign-in via Google or Microsoft for quick access