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DataHawk eCommerce Analytics Product Information

DataHawk: ECommerce Analytics Made Easy

DataHawk is a unified eCommerce analytics platform that gathers all your marketplace data in one place and transforms it into actionable insights. It helps you optimize profitability and revenue across channels with end-to-end visibility, AI-powered productivity, and flexible integrations. Trusted by brands, agencies, and retailers, DataHawk emphasizes transparency, control, and scalable analytics for faster decision-making.

Key Capabilities

  • Automated data collection: streamline data ingestion from multiple marketplaces without manual steps.
  • Composable analytics & API: flexible, modular analytics that you can tailor to your business needs, with API access to extend data workflows.
  • AI-powered productivity: AI assists with data hygiene, anomaly detection, recommended actions, and automated insights to accelerate decision-making.
  • Exclusive datasets & market intelligence: access to enriched data and marketplace intelligence to outperform competition.
  • Connectivity & integrations: out-of-the-box integrations with popular BI tools and data systems; flexible data export.
  • Hosted infrastructure & professional services: managed data infrastructure and expert services to accelerate deployment and value.

How It Works

  1. Connect your marketplaces and data sources.
  2. DataHawk automatically ingests and harmonizes data in a single platform.
  3. Leverage AI-driven insights and customizable analytics dashboards to optimize performance across channels.
  4. Export data, build reports, and take actions to grow revenue, improve margins, and defend brand integrity.

Use Cases

  • Analyze performance across marketplaces (Amazon, Walmart, etc.)
  • Generate competitive intelligence and track trends
  • Optimize listings, pricing, and buy box win rates
  • Improve organic traffic and paid advertising ROI
  • Monitor brand health and protect brand image
  • Drive sustainable growth with data-backed decision making

Why DataHawk

  • End-to-end ecommerce visibility across more marketplaces out of the box
  • Rich data source with enriched and historical data for trend analysis
  • Flexible platform that adapts to your business needs and tooling
  • Full control over operational data with easy export and no vendor lock-in
  • AI-powered guidance and automation to save time and boost results

Core Features

  • Automated data collection from multiple marketplaces
  • Composable analytics with API access for custom dashboards
  • AI-powered productivity: anomaly detection, action recommendations, data hygiene
  • Exclusive datasets and market intelligence
  • Wide range of integrations with BI tools and data platforms
  • Hosted infrastructure options and professional services for onboarding
  • End-to-end ecommerce visibility across channels
  • No vendor lock-in with data portability