Delineate - Predictive AI for Revenue Teams
Open siteResearch & Data Analysis
Introduction
Delineate uses AI and analytics to unlock data potential, generating revenue opportunities.
Delineate - Predictive AI for Revenue Teams Product Information
Delineate: AB Testing on Autopilot for Ecommerce Stores
Delineate is an AI-powered platform that automates AB testing across pricing, offers, content, and images for ecommerce stores. It functions as a continuous, always-on conversion rate optimization assistant that analyzes your store data, proposes high-leverage tests with reasoning, and implements them automatically.
Key Capabilities
- AI-driven AB testing across multiple dimensions (pricing, offers, content, images)
- Auto-suggested tests with rationale and one-click approval
- Full automation: test execution, monitoring, and optimization handled by the system
- AI-generated pricing experiments to discover revenue and margin-optimal price points
- AI-generated product content tests (headlines, images, descriptions) to maximize profit per page view
- AI-generated images for testing visuals without costly photo shoots
- Objective-driven optimization: tailor tests to revenue per visit, gross profit, conversion rate, or average order value
- Easy integration via a free Shopify app to accelerate adoption
How Delineate Works
- Connect your ecommerce store (Shopify via app). Set up is quick and designed for non-technical users.
- Define goals. Choose metrics such as revenue per visit, gross profit, conversion rate, or AOV.
- AI-driven test discovery. The AI analyzes store data to identify the highest-leverage tests to run and presents them with reasoning.
- Automated testing & implementation. Approved tests are executed and monitored automatically, with results reported back.
- Continuous optimization. The system iterates, refining tests to maximize the defined goals.
Use Cases
- Determine the optimal price points that maximize revenue and margins
- Test different product page headlines, images, and descriptions to boost conversions
- Run image tests to identify visuals that capture more attention
- Implement content and offer variations to improve overall performance
- Maintain a steady, always-on CRO program without ongoing manual effort
How to Get Started
- Install the Delineate Shopify app (free to start) and connect your store
- Set your primary goals (e.g., revenue per visit or gross profit)
- Review AI-suggested tests and approve or modify
- Let the platform implement tests and provide ongoing results
- Scale successful tests and continue optimizing
Safety and Compliance
- Designed for business optimization within ecommerce guidelines. Ensure compliance with platform policies and advertising regulations when testing pricing and offers.
Core Features
- AI-driven AB Testing across pricing, offers, content, and images
- Automatic test suggestion with reasoning and approval workflow
- Automated test execution and monitoring without manual intervention
- AI-generated pricing tests to optimize revenue and margins
- AI-generated product content tests (headlines, images, descriptions)
- AI-generated visuals testing for product imagery
- Objective-driven optimization (revenue per visit, gross profit, conversion rate, AOV)
- Shopify app integration for quick start and easy adoption
- Continuous CRO with evergreen testing cadence