Emotsy Product Information

Emotsy - Next-Gen Email Marketing Automation is an AI-powered email marketing platform that integrates real-time personalization to elevate campaigns. It serves 15,000+ global brands, providing tracking, automation, templates, segmentation, and AI-driven insights to boost engagement and conversions. The system emphasizes real-time analytics, event-triggered workflows, and personalized engagements that adapt as recipients interact with messages.


How Emotsy Works

  1. Track & Insights: Monitor opens, clicks, and recipient activity in real-time with insight reports to optimize results.
  2. Automation & Workflows: Design and deploy automated email campaigns triggered by events (e.g., opens, clicks) and recipient actions.
  3. Personalization: Use AI-driven personalization to tailor content and offers for individual recipients.
  4. Templates & Design: Build visually appealing emails with a Template Builder and dozens of pre-built layouts.
  5. Segmentation & List Management: Manage lists with single/double opt-in, segmentation, importing/exporting, and subscription controls.
  6. Bounce & Feedback Handling: Automatically manage bounce processing and feedback loops to maintain list health.

How to Use Emotsy

  • Set up your email templates using the Template Builder or start from pre-built layouts.
  • Create segmentation rules and audience lists (opt-in status, preferences, etc.).
  • Define automation workflows and event-triggered campaigns (open/click, behaviors, etc.).
  • Monitor real-time stats and run ongoing optimization with insight reports.

Features & Capabilities

  • Real-time personalization powered by AI
  • Open and click tracking with real-time dashboards
  • Automated, event-triggered email campaigns
  • Bounce handling and feedback processing
  • Comprehensive insight reports for campaign performance
  • Email Template Builder + dozens of ready-to-use templates/layouts
  • Segmentation, importing/exporting, and subscription management
  • Autoresponders and conditional automation
  • Privacy-conscious design with robust list management

Core Features

  • AI-driven real-time personalization to tailor content for individual recipients
  • Open/click tracking with live analytics and insight reports
  • Automated, event-triggered email campaigns (opens, clicks, and other recipient activities)
  • Email Template Builder and numerous pre-built templates/layouts
  • Segmentation tools: single/double opt-in, list import/export, subscription management
  • Automation workflows and autoresponders for scalable campaigns
  • Bounce handling and feedback processing to maintain deliverability
  • Real-time campaign performance dashboards for quick optimization
  • Ability to design and deploy campaigns at scale across multiple brands