Formaloo Product Information

Formaloo: Free Online Form Builder & Work OS

Formaloo is a versatile, no-code platform that enables you to build beautiful online forms, client portals, dashboards, and business apps all in one place. It positions itself as a complete work OS designed to streamline data collection, automate workflows, and empower teams across marketing, sales, HR, operations, and more. The platform emphasizes ease of use, AI-powered insights, and seamless integrations with thousands of apps to keep data in sync and workflows running smoothly.


What it does

  • Form building: Create sophisticated forms, surveys, quizzes, and calculators with conditional logic and advanced features.
  • Client portals: Build secure, access-managed portals to share information with clients or teams without coding.
  • AI-powered tools: Leverage AI in forms, analytics, and workflows to extract actionable insights and automate repetitive tasks.
  • Dashboards & analytics: Real-time dashboards and reports transform data into meaningful insights.
  • Self-contained apps: Assemble custom internal tools and customer-facing apps (CRM, HR dashboards, AI quizzes, e-signature workflows, etc.) without development effort.
  • Workflows & automation: Automate approvals, data collection, and processes across teams with extensive integrations.
  • Templates & use cases: Start quickly with templates tailored for categories like AI tools, Education, HR & People, Lead generation, Real estate, Sales, Survey & questionnaire, and more.

Core strengths

  • No-code/low-code: Build forms, portals, dashboards, and apps without writing code.
  • Powerful data management: Relational database capabilities linked to forms and apps for organized, actionable data.
  • AI-powered analytics: Real-time analytics to turn data into insights and drive smarter decisions.
  • Extensive integrations: Connect to 3,000+ apps to automate workflows and keep data synchronized.
  • Brand-friendly: Infinitely customizable to match your brand across forms, portals, and dashboards.
  • Security & governance: Self-hosted options and robust access controls for client portals and internal tools.

Use cases by category

  • Marketing & Lead generation: Create lead capture forms, surveys, quizzes, and AI-powered campaigns; personalize outreach and analyze responses.
  • Sales: Build CRM-like forms and client portals, automate lead qualification, and integrate with downstream systems.
  • HR: Employee onboarding forms, evaluation forms, performance surveys, and HR portals.
  • Operations & Remote teams: Custom workflows, approval processes, and internal tools to streamline operations.
  • Education: Quizzes, assessments, and learning dashboards.
  • Healthcare and other regulated sectors: Secure forms and compliant data collection workflows.
  • Startups & Enterprises: Scalable self-built tools and dashboards tuned to growing teams.

How it works

  1. Choose templates or start from scratch to build forms, portals, or dashboards.
  2. Add fields, logic, and rules (conditional logic, calculations, approvals, signatures, etc.).
  3. Connect to data sources and apps via integrations to automate workflows.
  4. Share forms or portal access with users, customers, or team members.
  5. Analyze responses in AI-powered dashboards and export data as needed.

Safety, privacy, and governance

  • Emphasizes brand ownership of forms and data.
  • Provides access controls for client portals and internal apps.
  • Suitable for teams seeking a self-contained, no-code environment to manage forms and data.

Pricing & Access

  • Free Forever option available with no credit card required.
  • Paid plans offer expanded capabilities, more templates, and enterprise-grade features.

Key Features

  • No-code form, portal, and app builder
  • AI-powered analytics and dashboards
  • Client portal builder with access management
  • Comprehensive marketing, HR, operations, and collaboration tools
  • Custom CRM, workflow automation, and signature forms
  • Conditional logic, calculations, and AI persona generation
  • Extensive templates across categories (Education, Healthcare, Agencies, Real estate, Startups, etc.)
  • 3,000+ app integrations for seamless automation
  • Self-hosted forms and enterprise-grade security options
  • Real-time collaboration with role-based access

Why choose Formaloo

  • Build branded, interactive forms and apps without coding.
  • Centralize data collection, analysis, and workflow automation in one platform.
  • Scale from small teams to large enterprises with templates and robust governance.
  • Leverage AI-powered insights to optimize campaigns and operations.

Resources & try-before-you-buy

  • Access free templates and use cases to kickstart projects.
  • Tutorials, webinars, and live help docs to learn features and best practices.
  • Product roadmap and community feedback to influence future updates.

Quick start suggestions

  • Start with a lead-generation form or customer feedback survey, then build a dashboard to visualize responses.
  • Create a client portal for a few key clients to securely share documents and reduce email back-and-forth.
  • Build an internal onboarding form and a simple HR dashboard to monitor candidate progress.