Heatseeker AI

Heatseeker Market Experiments is a real-time, social-media-powered market research tool that lets teams run live experiments to reveal true customer preferences without the delays and biases of traditional surveys. By posting 5-7 variant options on social platforms and measuring real actions (impressions, clicks, form completions), it provides fast, actionable insights while protecting your brand. The platform emphasizes speed, real-world behavior over stated intent, and affordability for modern growth teams across marketing, product, and innovation functions.

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How Heatseeker Works

1. Define the growth question. Bring your toughest hypothesis or concept to test.
2. Generate variants. Heatseeker creates tailored concept, benefit, buying driver, and other experiment variants.
3. Target ideal customers. Run tests on social channels while safeguarding your brand with stealth/brand-safe modes.
4. Collect real actions. Measure impressions, clicks, and form completions to gauge actual interest.
5. Get actionable insights. Quickly refine messaging, target markets, or concepts based on significant data.

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Use Cases & Audiences

• Marketing Teams: test early concepts and messaging during the product lifecycle.
• Growth Teams: accelerate acquisition, activation, and revenue growth.
• Strategy Teams: gain clarity for high-stakes decisions with solid data.
• Innovation Teams: turn ideas into fast, data-driven actions.

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How It Compares to Traditional Market Research

• Replaces slow, costly surveys that reflect intentions rather than actions with fast, real-world behavioral data.
• Reduces recruitment and setup costs, enabling frequent testing.
• Delivers near-immediate results, enabling quicker decision-making.
• Uses social engagement to reach high-visibility audiences with meaningful feedback.

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Getting Started

• Step 1: Setup your growth question and tailored variants.
• Step 2: Target ideal customers safely on social platforms.
• Step 3: Run experiments and obtain results in days, not weeks or months.
• Step 4: Make confident decisions backed by statistically significant data.

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Why Teams Choose Heatseeker

• Fast, real-world insights that inform quick actions.
• Suitable for multiple roles: Marketing, Growth, Strategy, and Innovation.
• Scalable across campaigns with affordable ad-platform testing (LinkedIn, Meta, etc.).
• Privacy-conscious, with brand protection during tests.

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Core Features

• Rapid, live market experiments on social media to reveal true customer preferences
• Generate and test multiple variants (concepts, benefits, buying drivers, etc.)
• Safeguarded testing with stealth/brand-safe modes on social platforms
• Measure real actions (impressions, clicks, form completions) instead of just intentions
• Targeting capabilities to reach ideal customers safely
• Actionable insights in days to inform messaging, positioning, and go-to-market plans
• Suitable for Marketing, Growth, Strategy, and Innovation teams
• Scalable experimentation workflow integrated with platforms you already use