Intentsify: AI-Powered Buying Group Intelligence and Activation

Intentsify is an AI-powered intelligence platform that identifies, engages, and converts buying groups for B2B brands. It combines persona-level intent with managed services to scale marketing programs without adding new tools to your stack.

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Overview

• Subjects: Intent data, buying group intelligence, lead generation, ad solutions, and integrated campaigns tailored to B2B audiences.
• Value proposition: Actionable insights at the buying-group level to accelerate demand generation and revenue growth.
• Model: Managed service approach with ongoing optimization, avoiding additional platform complexity for your team.

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How It Works

1. Capture and interpret 1.1 trillion intent signals per month across in-market accounts.
2. Build persona- and buying-group-level intelligence to map accounts to relevant decision-makers and influencers.
3. Activate insights through dynamic ads, branded content amplification, and targeted campaigns.
4. Generate qualified, verified leads from in-market accounts and track engagement through integrated campaigns.

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Core Capabilities

Intentsify combines intent data, activation, and lead generation to deliver end-to-end demand programs.

• Persona-Level Intelligence: Buying group and persona-level intent for holistic buyer insights and accelerated deal cycles.
• Data Orbit Intelligence: Deep mining of intent signals to identify and prioritize target accounts and buyers.
• Ad Solutions: Dynamic ads delivered to prospects at optimal moments with contextually relevant messages.
• Lead Generation: Generate qualified, verified, ready-to-engage leads from in-market accounts.
• Integrated Campaigns: End-to-end campaign support combining content, ads, and engagement strategies.
• Managed Service: Scale marketing programs without adding another platform; expert guidance and execution.
• Large-Scale Insight: 1.1T intent signals per month; 4.2M identified in-market target accounts; 460k+ B2B content sites monitored.
• Platform-Agnostic Value: Solution-specific buyer intelligence delivered to inform various marketing and sales initiatives.

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When to Use Intentsify

• You need precise targeting at the buying-group level rather than individual contacts.
• You want to scale demand programs quickly without integrating new tech or workflows.
• You aim to improve account-based marketing with intent-driven activation and measurable pipeline impact.

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Benefits

• Accelerated deal cycles through holistic buyer insights.
• Higher relevance and engagement with personas and buying groups.
• Scalable demand programs via managed services.
• Data-driven decisions with large-scale intent signals and verified in-market accounts.

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Safety & Compliance Considerations

• Data usage aligned with applicable privacy laws and consent where required.
• Use insights to inform marketing and sales activities while respecting account and contact preferences.

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Related Resources

• Data Orbit Intelligence
• Buying Group Intent Activation
• Lead Generation
• Integrated Campaigns