Particl — Competitor Tracking Platform is an AI-powered competitive intelligence tool designed for e-commerce and retail teams. It delivers instant insights into sales, pricing, promotions, inventory, and other strategic signals across thousands of brands and products, enabling data-driven decision making without relying on manual guesswork.
How Particl Works
- Access a robust AI engine layered on top of real-time market data to track top sellers, pricing strategies, and stock levels down to the SKU.
- Monitor promotions, restocks, product launches, and social channel activity from competitors to understand impact on performance.
- Analyze assortment overlap and identify market white space to optimize product strategy and avoid over-investment.
- Benchmark products against competition and identify the most profitable colors, categories, and opportunities.
- Generate customized reports and visualizations to communicate findings to stakeholders.
Key Use Cases
- Competitive research on top apparel, beauty, health, home goods, and lifestyle brands.
- Real-time tracking of discounts, promotions, and new product launches.
- Assortment analysis to align inventory with market opportunities.
- Pricing strategy analysis and opportunity spotting across multiple retailers.
- AI-assisted market research and trend detection for product development.
How to Use Particl
- Create a Free Account (no credit card required).
- Connect your teams to start tracking 10,000+ competitors and a wide range of product categories.
- Explore AI-powered dashboards for sales, pricing, inventory, promotions, and sentiment across retailers.
- Build reports and share insights with your team to guide product and marketing strategy.
Core Features
- AI-powered competitive tracking across 10,000+ competitors and vast product categories
- Real-time monitoring of sales, pricing, inventory, restocks, and launches down to the SKU
- Promotions & Events tracking across social channels and retailers
- Assortment analysis to identify overlap and white space
- Benchmarking against competitors with AI-driven insights
- Market trend analysis, sentiment, and historical data for forecasting
- Customizable reports and robust visualizations for stakeholder communication
- Alerts and personalized updates on important events (e.g., new product launches)
- Integration-ready platform to elevate team workflows