Propellor

Propellor AI Data Platform is a data analytics and activation platform designed to unify and activate data across business problems. With 50+ use cases, 200+ connectors, and high data throughput (10M+ MTUs, 10TB+ data processed daily), Propellor enables tailored dashboards, ready-to-use templates, and advanced Data Apps to empower teams from leadership to marketing and product management. The platform emphasizes live data, instant insights, and automated analytics to help users explain and act on their data without needing deep data science expertise.

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How Propellor Works

• Create customized dashboards and charts tailored to your specific use case.
• Leverage ready-to-use dashboard templates and data apps to accelerate analysis.
• Connect to 200+ data sources (webstores, marketing apps, CRM, inventory, warehousing, etc.).
• Use AI-generated insights and instant drilldowns to understand the why and how behind outcomes.
• Activate insights into actions with built-in data activation capabilities and APIs.
• Access guidance from data scientists and best-practice workflows as needed.

Key Use Cases

• Purchase journey analysis, market basket analysis, RFM segmentation, and more.
• Live data experiences for business leaders and product teams.
• Marketing attribution and campaign optimization.
• Category and SKU deep-dives for product teams.

Data Activation and Apps

• Data Apps: Feature-rich apps that help you act quickly on analytics and productionize data science workflows.
• Data Activation: Export data as CSV or send cohorts to campaigns via Propellor APIs.
• AI-generated insights to explain analytics outcomes and drive faster decision-making.

Why Choose Propellor

• 8 reasons to choose Propellor: AI-enabled analytics explanations, extensive connectors, automated dashboards, instant drilldowns, AI-generated insights, and customizable analytics across functions.
• No need for a data scientist to build dashboards; connect sources and let Propellor do the rest.
• Live data access for faster, more informed decisions.

Core Features

• 50+ Use Cases across business problems
• 200+ Connectors to various data sources (webstores, marketing apps, CRM, inventory, warehousing, etc.)
• Automated dashboards that require no data scientist to build
• Instant drilldowns for root-cause analysis
• AI-generated insights to explain outcomes and guide actions
• Custom analytics with Card Studio to support workflows across roles
• Data Apps for production-ready analytics and actions
• Data Activation via CSV export or API integration for campaigns
• Guidance from data scientists when needed
• Live, always-on data for real-time decision-making

How to Use Propellor

1. Connect your data sources (200+ connectors) and choose or customize a dashboard template.
2. Pick or create a Data App to analyze a specific use case (e.g., purchase journey, RFM, or market trends).
3. Explore live data, run analyses, and review AI-generated insights.
4. Activate insights by exporting data or triggering campaigns via Propellor APIs.
5. Iterate with instant drilldowns and Card Studio to refine analytics workflows.

Getting Started

• Schedule a demo to see live capabilities.
• Explore ready-made dashboards and templates to plug 'n' play.
• Get access to Data Scientist guidance as needed.

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Target Audience by Role

• Business Leaders: Access live data and cause-of-change insights to stay ahead.
• Product Managers: Answer questions about KPIs, dashboards, or custom apps quickly.
• Growth Managers: Identify growth drivers and optimize marketing initiatives.
• Marketing Leaders: Unify marketing data with sales, brand, and product data for impact analysis.

Licensing and Contact

• Free trial available; further details on pricing and terms via the Propellor site.