StarScout Product Information

StarScout AI: Influencer Discovery Powered by AI is an influencer discovery and campaign management tool that uses an AI agent to understand your brand and identify the perfect creators across major social platforms. It aims to replace static databases and rigid filters with real-time, holistic creator matching and proactive campaign insights. The platform targets modern marketing teams seeking faster, more accurate creator partnerships and scalable growth through AI-powered discovery and management.


How StarScout AI Works

  1. Natural Language Understanding: Describe your brand requirements in plain English. The AI translates your inputs into precise search parameters.
  2. Real-Time Discovery: The agent continuously scans major platforms to find creators who are actively engaging with your target audience today.
  3. Human-Level Understanding: The AI evaluates creators holistically, considering content quality, audience engagement, and brand alignment to ensure fits that go beyond surface metrics.
  4. Proactive & Continuous: The AI runs 24/7 to identify emerging creators and trends so you don’t miss opportunities.

What You Get

  • Real-time creator alerts and trend detection
  • Automated performance tracking for campaigns
  • AI-powered insights to optimize partnerships
  • A centralized Campaign Hub to launch and manage creator partnerships
  • Curated influencer lists across niches and campaigns

Featured Influencer Lists

  • Top US Vehicle Influencers for Parts
  • Top US Toys Influencers for Campaigns
  • Top US Games Influencers for Toy Campaigns
  • Top US Puzzle Influencers for Toy Campaigns
  • Top US Outdoor Recreation Influencers
  • Top US Fitness Influencers for Sport Equipment
  • View All Lists

How It Works In Practice

  • Search across platforms like Instagram, TikTok, YouTube, Twitter, Xiaohongshu, and more with ongoing platform expansion.
  • The AI analyzes content style, engagement, and brand alignment to surface creator matches that fit your vision.
  • Launch campaigns from the AI-powered Campaign Hub and track performance with automated insights.

Frequently Asked Questions

  • How does the AI understand brand requirements? It uses advanced natural language processing to convert plain-English briefs into precise search parameters that reflect content style, engagement, and alignment.
  • What platforms are covered? Instagram, TikTok, YouTube, Twitter, Xiaohongshu, and more, with ongoing platform coverage expansion.
  • How to start? Transform your creator partnerships with AI-powered discovery. A free trial is available.

Core Features

  • AI-driven creator discovery with natural language understanding
  • Real-time, continuous scanning across multiple platforms
  • Holistic creator evaluation (content quality, engagement, brand fit)
  • Proactive 24/7 discovery of emerging creators and trends
  • Real-time creator alerts and trend detection
  • Automated performance tracking for campaigns
  • AI-powered insights to optimize partnerships
  • Centralized Campaign Hub for launching and managing campaigns
  • Curated, niche-specific influencer lists
  • Cross-platform coverage with ongoing expansion