topYappers Product Information

TopYappers is an AI-powered influencer discovery and analytics platform focused on TikTok and Instagram. It provides a comprehensive database of creators (over 12 million and growing daily) with advanced search, categorization, and data-rich profiles to help brands find, evaluate, and contact creators for product promotions. The system emphasizes data-driven discovery, niche targeting, and scalable outreach for creator marketing campaigns.


How it works

  1. AI-Powered Search & Filters: Use intelligent filters and 120k+ subcategories to pinpoint creators who align with your niche and campaign goals.
  2. Audio & Video Analysis: The platform analyzes millions of videos (audio-to-text and visual product recognition) to identify creators promoting relevant products.
  3. Smart Detection & Content Match: Finds creators mentioning similar products and surfaces promotional content that matches your brand.
  4. Analytics & Insights: Access engagement metrics, audience demographics, and performance trends to inform selection.
  5. Export & Compare: Export creator data (CSV), compare profiles, and build outreach lists for campaigns.

Core Features

  • Very large, continually updated creator database (12M+ creators; 5k-20k new creators daily)
  • AI-driven discovery with precise niche targeting (120k+ subcategories)
  • Audio analysis to detect product mentions and reviews in videos
  • Video analysis for visual product recognition
  • Smart detection for similar product mentions across creators
  • Detailed engagement and audience analytics
  • Unlimited access to browse and export (CSV) with no per-creator limits
  • Categorization and advanced filters for efficient searching
  • Plans with API access and priority support
  • Regular data updates every 6 months (with more frequent updates for some creators)

Tools & Capabilities

  • Smart Search & Filtering: Filter millions of creators using AI-powered criteria.
  • Analytics Dashboard: Track key metrics, audience insights, engagement trends, and performance.
  • Export & Integration: Export creators in CSV, integrate with workflows via API (available on plans).
  • Niche Targeting: 50+ main categories and 120k+ subcategories to match your product niche.
  • Creator Profiles: Comprehensive data including biography, audience data, and promotional history.
  • Decision Support: Data-driven recommendations to optimize creator selection and campaign ROI.

Pricing Plans

  • Monthly: Instant access to 12M+ verified creators, $149 (discounted from $30? – note: pricing in dataset shows both “$149” and “$30 USD” but actual cadence may vary; see the platform for current pricing)
  • Yearly: MOST POPULAR, $490 (discounted from $120? – savings noted) with benefits including unlimited exports, API access, priority support, and early feature access
  • Trial: CSV sample of 100 creators available to evaluate data quality

Pricing details are subject to change; contact sales for current offers.


Use Cases

  • Discovery and outreach for influencer marketing campaigns
  • Campaign planning with data-backed creator selection
  • Competitive intelligence and trend tracking within creator ecosystems
  • Large-scale sourcing for product promotions, launches, and affiliate programs

Safety and Compliance Considerations

  • Ensure compliance with platform terms of service and advertising regulations.
  • Obtain proper permissions and disclosures when partnering with creators.
  • Verify creator authenticity and relevance to avoid brand misalignment.

Quick Start

  1. Browse or search for creators by category, niche, or keywords.
  2. Review profiles with AI-driven insights and engagement metrics.
  3. Export a list of target creators and initiate outreach via integrated tools or external workflows.
  4. Monitor performance metrics to optimize ongoing campaigns.

What’s Included

  • AI-powered creator discovery and smart filtering
  • 12M+ verified creators with daily updates
  • Audio and video analysis for product mentions and recognition
  • 50+ main categories and 120k+ subcategories for precise targeting
  • Engaging analytics dashboard with audience insights
  • CSV exports and API access on eligible plans
  • Daily updates and data enrichment to keep results fresh