HomeMarketing & AdvertisingTwain - AI communication assistant for outreach

Twain - AI communication assistant for outreach Product Information

Twain – Copywriter at scale

Twain is an AI-powered outbound copywriting assistant designed to scale personalized messaging for multi-channel allbound campaigns. It helps sales and marketing teams generate thoughtful, 1:1-like sequences, build and expand lead lists, and enrich profiles to drive higher deliverability and engagement across channels.

Key value

  • Speed up the creation and iteration of multi-channel outreach campaigns.
  • Personalize messages at scale with human-like quality.
  • Leverage lookalike audiences and enriched profiles to improve targeting.
  • Improve email deliverability and engagement through unique, non-spintax copy.
  • Integrate with existing stacks and workflows to accelerate go-to-market motions.

How it works (high level)

  • Find lookalikes to identify similar companies and roles for new lead generation.
  • Build new lead lists or expand existing ones using lookalike searches.
  • Generate message frameworks and 1:1 sequences tailored to prospects.
  • Export campaigns anywhere and review/edit sequences with human-in-the-loop support.
  • Use built-in data enrichment by connecting to LinkedIn profiles to populate prospect details.

Practical usage scenarios

  • Create multi-channel campaigns (email, LinkedIn, etc.) with personalized sequences.
  • Enrich leads automatically to ensure messaging resonates with target roles and companies.
  • Iterate and optimize copy with fast A/B style experimentation.
  • Ensure deliverability by generating unique, non-spintax messages that avoid spam filters.

What customers say

  • Twain is praised for delivering human-sounding copy at scale and improving deliverability across campaigns.
  • It’s used by teams to save hours of copywriting work while maintaining relevance to each lead.

Core capabilities

  • Generate 1:1 sequences for multi-channel allbound campaigns
  • Lookalike searches to find similar leads and companies
  • Build and expand lead lists with enrichment data
  • Intelligent writing copilot for message frameworks and personalization
  • Export campaigns to preferred platforms and formats
  • Human-in-the-loop to review and adjust generated sequences
  • Automatic relevance signals to tailor value propositions to prospect needs
  • Built-in data enrichment from LinkedIn profiles
  • Deliverability-focused copy that minimizes spam risk
  • Pricing plans and free trials to fit team sizes

How to get started

  1. Sign up for the Twain platform.
  2. Use lookalike searches to find new leads or import existing lists.
  3. Generate 1:1 sequences and personalize at scale.
  4. Review with human-in-the-loop adjustments and export to your stack.

Safety and best practices

  • Use responsible, consent-based outreach and avoid deceptive or misleading representations.
  • Leverage personalization thoughtfully to respect recipient context and privacy.