Whimsical Product Information

Whimsical is an integrated workspace that unifies projects, tasks, docs, and team communication in one platform. It offers Boards (mind maps, flowcharts, wireframes, whiteboards), Docs (clutter-free collaborative notes), Projects (structured project management), and Posts (noise-free team updates). The product emphasizes calm, focus, and streamlined collaboration, with templates to support every step from ideation to launch. It supports desktop app access for macOS and provides a robust ecosystem of resources, templates, and integrations to help teams work more efficiently.


How Whimsical Works

  1. Create and organize your work in Boards for visual thinking (mind maps, flowcharts, wireframes).
  2. Capture ideas and plans in Docs, embedding boards and linking to related content.
  3. Manage initiatives and timelines in Projects, connected to all your other content.
  4. Keep communications clear with Posts, including automated sharing to Slack for visibility.
  5. Access templates to accelerate workflows from ideation to execution.
  6. Use the desktop app for macOS for a native-like experience.

Key Use Cases

  • Brainstorming and ideation with visual Boards.
  • Documenting PRDs, requirements, and plans in Docs.
  • Coordinating workstreams and milestones in Projects.
  • Streamlining team updates and feedback in Posts.
  • Centralizing files, context, and links with one interconnected workspace.

How It Works (Core Concepts)

  • Everything in Whimsical is connected: link files, tasks, and teammates with simple @ mentions to surface context across the workspace.
  • Boards, Docs, Projects, and Posts are designed to reduce switching between apps and minimize interruptions.
  • Embedding and linking capabilities allow you to display contextual information directly where it’s needed.
  • Notifications are designed to be non-disruptive, with real-time updates when desired.

Tools and Features

  • Boards: Mind maps, flowcharts, wireframes, sticky notes, voting, timers, and retrospectives.
  • Docs: Structured documents to turn ideas into plans, embed boards, and align teams before building.
  • Projects: Thoughtfully designed project management that connects with other content for calm, fast delivery.
  • Posts: Focused team communication with updates, check-ins, and feedback.
  • Templates: Pre-built templates for each workflow stage from ideation to launch.
  • Slack integration: Automatically share Posts for greater visibility.
  • Cross-Platform Access: Web and macOS desktop app.
  • Rich Embedding: Link and embed Whimsical files within docs for visual context.
  • Collaboration: Real-time collaboration with a focus on reducing noise and distractions.

Pricing and Access

  • Get started for free with a core set of tools and templates.
  • Desktop app available for macOS.
  • Resources include Blog, Careers, Customers, Help Center, and Templates.

Safety and Privacy Considerations

  • Whimsical focuses on improving team collaboration and reducing tool clutter; data handling details should be reviewed in the Help Center or Privacy sections for enterprise needs.

Core Features

  • Unified workspace combining Boards, Docs, Projects, and Posts
  • Boards for visual thinking (mind maps, flowcharts, wireframes) with interactive elements (sticky notes, voting, timers)
  • Docs for clutter-free, plan-oriented documentation with embed capabilities
  • Projects to manage tasks and timelines connected to related content
  • Posts for focused team communications with Slack integration
  • Templates to accelerate workflows from ideation to launch
  • Real-time collaboration with minimal interruptions and notifications
  • Embedding and linking across content to maintain context
  • Desktop app available for macOS
  • Centralized access to templates, resources, and customer success stories