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Writepaw Product Information

Airtable is a next-gen app-building platform that combines a flexible spreadsheet-like interface with powerful database features to help teams collaborate, automate processes, and build custom business apps without heavy coding. It emphasizes real-time data movement, AI-assisted capabilities, and a broad ecosystem of integrations, templates, and extensions to support product development, marketing, operations, HR, sales, finance, and more.


What Airtable Offers

  • A unified platform to create, connect, and automate data across apps, workflows, and tools
  • No-code/low-code app building with visual interfaces, automations, and programmable extensions
  • Real-time data syncing and secure data transformation powered by AI
  • A rich set of views, interfaces, and reporting to tailor data visualization for teams
  • Centralized governance, security, permissions, and data protection at scale
  • An extensive ecosystem of templates, partners, API access, and marketplace integrations

How to Use Airtable

  1. Build apps and bases: Start with a base (database) and use the Interface Designer to create custom UIs for teams.
  2. Link data and automate: Connect data from different apps and set up automations to streamline repetitive tasks.
  3. Collaborate with stakeholders: Use portals and guest access to collaborate beyond your organization while maintaining control over data.
  4. Leverage AI and APIs: Explore AI features across workflows and extend functionality via API, custom extensions, and scripting.

Use Cases by Domain

  • Product Central: End-to-end product development workflows, roadmaps, and issue tracking
  • Marketing: Campaign planning, asset management, and performance tracking
  • Operations: Data consolidation, process governance, and task automation
  • Project Management: Cross-department project tracking and reporting
  • HR, Sales, Finance: Process standardization, approvals, and reporting

How It Works

  • Create a base to store structured data in tables, rich field types, and linked records.
  • Use views, forms, and interfaces to visualize and interact with data.
  • Automations and APIs trigger actions across apps and services, ensuring data moves in real time.
  • AI capabilities assist in data transformation, insights, and workflow enhancements.
  • Security and governance controls help manage access and protect sensitive information.

Safety and Governance Considerations

  • Manage access with roles and permissions; configure data protection measures at scale.
  • Audit trails and change history help track data changes across bases and automations.

Core Features

  • No-code / low-code app building with visual interfaces and templates
  • Real-time data movement and secure data transformation
  • Automations to streamline workflows and integrate with external tools
  • Interfaces Designer and views to tailor data visualizations for teams
  • API access, scripting, and custom extensions for advanced customization
  • Rich ecosystem of templates, templates marketplace, and partners
  • Governance and scale controls for security, permissions, and data protection

Quick Start Tips

  • Start with a ready-made template to accelerate setup and adapt it to your needs
  • Use Interfaces to create user-friendly dashboards for non-technical users
  • Connect to common tools like Slack, Google Drive, Salesforce, Jira, Zendesk, and more
  • Leverage the Airtable API for custom integrations and automation scenarios

What’s New and Resources

  • Regular product updates, templates, and templates for various use cases
  • Developer resources: API docs, custom extensions, scripting, and community guides
  • Support options include a help center, developer community, and enterprise resources

How It Works (Summary)

  • Build bases to store data, link related records, and create rich data structures.
  • Visualize with views and interfaces tailored to team needs.
  • Automate and integrate across tools to move data in real time.
  • Use AI, APIs, and extensions to enhance capabilities while maintaining governance and security.

Safety and Legal Considerations

  • Ensure compliant use of data and respect privacy and security best practices when sharing bases and automations.

Core Features

  • Real-time data movement and secure transformation
  • No-code/low-code app-building with Interfaces and views
  • Automations, API access, and scripting for customization
  • Rich templates, integrations, and marketplace extensions
  • Centralized governance, permissions, and data protection at scale
  • AI-assisted capabilities to augment workflows